Watching the temps rise reminds us that the storm days are over and that winter is coming to a close. But as the sun gets higher in the sky, new plans start to simmer and the cycle moves on. It’s the magical shift between these two seasons that takes place around the clock; melting lake ice, rising snowlines and greening valleys invite to blend corn runs with trail rides as we transition into all the greatness that is summer in the mountains; our mountains.We make outdoor apparel for a lot of it – in our own way, and in line with what we like to do. So should it be for you. We have a bunch of fresh new goods for “not-winter,” as well as some updated classics. We’ve got something for just about any summer plot – be it over land or lake – that transition with style and purpose from each aspect of your life to the next.
As skiers, we live for powder days. We dream about those 21-inch mornings, we endlessly refresh the weather forecast, and we endure electricity-crushing storms just to be there on the other side, when the lifts start to spin or the snow settles for a skin track. But the truth is: Those perfect powder days are hard to come by, like spotting a yeti in the wild. The majority of the days we click into our skis, we’re hunting week-old powder in the trees, finding steep chalky lines, or skinning for sun-softened corn. We’re enduring sleeting wind and graupel or sweating through feels-like-June-in-January temperatures, and loving every single minute of it. We all want gear for the elusive chest-deep powder day, but the reality is, we need gear for every other day, too.SHOP MEN's
It doesn’t matter what kind of a skier you are, or what’s driven you to the mountains. All that matters is that’s you're out there shredding and having fun. Swishing your way through the trees, marking up that untracked bowl the morning after a storm, or flying off every little bump. Having the time of your life. Our job? To keep you out there doing your thing for as long as possible.SHOP WOMEN's