In a video interview with Flylow's cofounder Dan Abrams, SNEWS Editor-in-Chief Kristin Hostetter talks shop.
In this video, SNEWS Editor-in-Chief Kristin Hostetter interviews Flylow cofounder Dan Abrams about this winter's Kane Jacket and Smythe Bib.
They talk about everything from the pieces' features and fabrics, mysterious snaps (and what they're meant for), and who the target customer for this jacket and pants are (skiers with a backcountry habit!).
Abrams talks about their design and testing process—which takes place entirely in the mountains. "We are trying to hone in on that last 20 percent of what makes a garment excellent—fit, pocket placement—and for that, you really need to be using it in the field," says Abrams."